Sunday, March 11, 2012

China's Budding Wine Industry

The world is always shifting, always changing? This is not different when it comes to wine. Apparently, in the past year there?s been talk of Champagne estates purchasing land in the U.K. Because, if global warming is correct, the U.K. will have the proper terroir for Champagne varietals. Nonetheless, what has actually aroused my attention isn?t what will happen to vineyards and wineries when global warming becomes an issue? Rather, what has truly aroused my attention is the growth of vineyards and wineries in China.

China can be characterized as either a godsend or a curse. A blessing because, without China, products from some of our favourite corporations would be surprisingly expensive. A curse because these products tend to water down the market.

My concern is? How will China entering the wine industry, from a vineyard owner?s and wine retailer?s perspective, effect the market? Those already in the wine industry know how a single vineyard, person, or company can have a drastic affect on what sells and what doesn?t. But how will a country with the size and power of China change the playing field?

Now, there are only a few wines being produced in China that are generally available. But, one thing the Chinese are good at is taking charge of market share and pushing the limits. Hence, it will not be long before containers of Chinese wines are pouring into the market all around the planet. It can not be forgotten that China is a large country with a variety of climates and geography, which when mixed correctly will be more than capable of growing an extensive variety of varietals. What I?m trying to say is that when China actually enters the wine market people everywhere will feel it, for better or for worse. So now is the time to contemplate what will happen when this inflow of wine comes.

My questions to the reader are: What do you believe will occur when China enters the wine market? Will the quality of wine be effected, and how? Will costs be influenced? Will other countries stand a chance!?

Nicolay Castro is a Wine Manager at Colonial Spirits, a Concord liquor store. Classes at BU sparked his interest in wine and earned him his expert status. Nic is a great person to ask about the right wine to bring to a gathering or give as a present. Be sure to visit Colonial Spirits ? Wine Blog, where Nic and the rest of the wine managers at Colonial Spirits share their collective zeal for wine.

Source: http://www.vagi.org/chinas-budding-wine-industry.html

ecu john wooden mirror mirror tanuki mirror mirror trailer bob knight bob knight

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.